El enfoque «call-center aburrido vs. spot molón» es erróneo. El servicio al cliente puede ser un emocionante proceso de transformación empresarial. Puede convertirse en nuestro ADN, en nuestro factor diferencial. Y parece ser el caballo ganador. Un buen momento para volver a ponerlo por delante, en los presupuestos del 2010.
Vía abladias.blogspot.com
Amén.
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